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New Car Buyers Absolutely Adore the 2012 Nissan Versa

Posted at Mon, Jan 30, 2012 12:00 AM

We cannot we sure about everything in life. However, there is one thing that we at Hawkinson Nissan know for certain, that people who are purchasing a new car are falling for the new Nissan Versa. This is a known fact backed by the Nissan Versa's impressive sales and market share.

In December of 2011 alone, 2012 Nissan Versa sales climbed to about 10,000 units. This monthly sales record was close to double the sales of the model's competitive. The Versa's sales skyrocketed past all other sub-compact vehicles. The Versa now holds approximately 24.0% of sub-compact market share. This may appear to be a rather small number but it should be noted that the Versa is one of 13 models competing in the sub-compact segment. Therefore, capturing about a quarter of the market is worth bragging about.

Ruminating on the continued success of the Nissan Versa, Al Castignetti, VP & General Manager, Nissan Division, Nissan North America, Inc. explains, "The new Versa sedan has hit a sweet spot in the sub-compact segment, offering the most legroom, most headroom, and most trunk room per dollar, along with the lowest starting M.S.R.P. in America of just $10,000 USD."1 He goes on to confidently say he doesn't expect the vast gap between the Versa and its 12 other competitors to shrink anytime soon.

If you are interesting in test driving the new 2012 Nissan Versa, visit Hawkinson Nissan during our regular business hours. You can find us located conveniently at Matteson Auto Mall - 5513 Miller Circle Drive in Matteson, IL. And remember, if you have any questions in the meantime, you can ask us anytime, online.

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